Lourens Family Wines is a small, independent wine producer based in Somerset West, focused on expressing place and purity through minimal intervention. With deep roots in family, soil, and craft, the brand needed an identity that matched the quiet intentionality of the winemaking itself.
We developed a restrained and elegant visual identity that reflects the winemaker’s hands-on approach and the philosophy of doing less, better. The design draws inspiration from the wines’ layered subtlety and honesty, using clean typography, soft tones, and white space to create a sense of breathing room.
The website was crafted to feel personal and direct, just like the winemaker’s own notes, offering a clear, honest space to discover each wine and the story behind it.
Good design for good wine.
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